South by Southwest: Spotlight on Pittsburgh

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Credit Scott Beale / Flickr

Each year, thousands gather at the Austin Texas Convention Center for SXSW Music, Film and Interactive conferences & festival

One of the best known music events in the country is the South by Southwest Music, Film and Interactive Festival. We'll take a look at the growing relationship between music and innovation at the festival, and how Pittsburgh innovation fits in. This year marked the first time Pittsburgh has had an official presence at SXSW. The Pittsburgh Innovation Party was hosted by Heinz College at CMU and the Pittsburgh Technology Council. Ari Lightman, Distinguished Service Professor and Director of the CIO institute at Heinz College and Brad Stephenson, senior web media and marketing manager at Heinz College have just returned from SXSW and talk about Pittsburgh's interactive presence.

And Pittsburgh-based electronic music Producer and DJ, Buku talks about his future plans, including a performance at SXSW, and the challenges of getting noticed in the music business. Sample his music at Soundcloud.