On Wednesday the Pittsburgh Post-Gazette announced plans to charge a $10 monthly access fee to users of its digital content. The Post-Gazette joins a growing number of newspapers to put their content behind a paywall.
Point Park University Director of Communications, Steve Hallock says people in the newspaper industry have been trying for years to figure out how to monetize their internet content. In other markets, such as Toledo, OH, paywalls have been successful. But with Pittsburgh’s competitive newspaper market Hallock says the Post-Gazette is a test case to watch.