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Startup incubators provide entrepreneurs with opportunities to grow their ideas in an affordable space, with resources, mentoring and sometimes funding. They’ve sprung up all over Pittsburgh, especially in East Liberty. 

The Thrill Mill and its incubator space, the Hustle Den, is one of the new kids on the block. And while many incubators are focused on technology, Thrill Mill is supporting some diverse innovators.

For Bobby Zappala founder of the Thrill Mill, it all started when he moved back to Pittsburgh from Washington D.C. in 2006. He says he and his friends wanted to connect with other young people who had interesting business ideas. He says they host regular gatherings which became very popular.