The now two-day Thrival Innovation + Music Festival is being held this weekend in Bakery Square. While the music is the big draw, the organizers say the goal of the festival is to provide an outlet for entrepreneurs to get the word out on their projects as well as the opportunity to bring major national music acts to the city.
We'll talk with festival organizers Bobby Zappala and Dan Law in studio and Justin Pierre, lead singer of Motion City Soundtrack.