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Pittsburgh Symphony Orchestra Looks To Star Wars And Drag Queens To Keep Up Subscription Growth

Michael Sahaida
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Wikipedia
The Pittsburgh Symphony Orchestra will perform selections from the Star Wars and Harry Potter franchises, as well as a collaboration with "RuPaul's Drag Race" star Thorgy Thor as part of their 2019 summer programming.

The Pittsburgh Symphony Orchestra is gearing up for summer programming set to include music from John William’s films, the Rolling Stones and the U.S. premiere of “Thorgy and the Thorchestra” – a collaboration with "RuPaul’s Drag Race" star Thorgy Thor. 

Credit Michael Sahaida / Pittsburgh Symphony Orchestra
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Pittsburgh Symphony Orchestra
Melia Tourangeau came to the Pittsburgh Symphony from the Utah Symphony | Utah Opera, the only combined 52-week orchestra and opera organization in the United States.

Like symphonies across the globe, PSO CEO Melia Tourangeau says the Pittsburgh orchestra struggles to keep subscribers up and its bank statements in the black.

Tourangeau joined the organization in 2015 and immediately faced a nearly bankrupt pension program followed by a 55-day strike by musicians. She credits those musicians with making tough compromises to end the strike, including switching to a 401k-style pension program. Now, she says subscriptions are up for the first time in more than a decade and musicians are more engaged in the organization than before.

Tourangeau says the organization now works more closely with its marketing department to base its repertoire on what appeals most to the community. Find the PSO’s full event calendar here.

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Credit Margaret J. Krauss / 90.5 WESA
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90.5 WESA
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The Confluence, where the news comes together, is 90.5 WESA’s daily news program. Tune in weekdays at 9 a.m. to hear newsmakers and innovators take an in-depth look at stories important to the Pittsburgh region. Find more episodes of The Confluence here or wherever you get your podcasts.

Kiley Koscinski covers health and science. She also works as a fill-in host for All Things Considered. Kiley has previously served as WESA's city government reporter and as a producer on The Confluence and Morning Edition.
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